About me
I am a developing digital marketer focused on building structured, results-oriented marketing systems for small and growing businesses. My work sits at the intersection of strategy, content, and paid media, with a strong emphasis on understanding audience behavior and translating insights into practical execution.
Rather than chasing trends, I focus on fundamentals: clear objectives, disciplined funnels, and measurable outcomes. I approach digital marketing as an ongoing process of testing, learning, and refinement, helping brands turn attention into meaningful engagement and sustainable growth.
Education
Bachelor, Business Administration (Marketing)
2021 – 2025FATA University, NMD, Kohat
Grade: CGPA 3.9/4.0
Diploma in Information Technology
2022 – 2023IEMS Education System, Peshawar
Grade: A (79%)
Combining strategic marketing insights with technical IT proficiency to drive digital growth.
Leadership & Volunteerism
Media Head, Blood Donation Society
2024 – 2025FATA University NMD, Kohat
Managed social media platforms to drive engagement and lead awareness campaigns, establishing sacrifice sentiments and promoting the essence of donation throughout local communities.
Communication Lead, Green Youth Movement
2022 – 2023Prime Minister Youth Programme | FATA University
Responsible for overseeing all internal and external communications, including newsletters and social media campaigns, ensuring messaging aligned with club objectives.
Member, Young Leaders Parliament
2022 – 2023Khyber Pakhtunkhwa, Pakistan
Participated in leadership training and workshops, delivering guidance and intrinsic value to emerging stakeholders on the meaning of true leadership and socio-economic development.
Dedicated to fostering social change through strategic communication and youth mobilization.
Google and IBM Certified
Digital Marketing Professional & Design Thinking Practitioner
Enterprise Design Thinking
Certified Practitioner focused on user-centered problem solving and collaborative business innovation at scale.
Digital Marketing & E-commerce
Professional certification specializing in SEO, SEM, and customer acquisition strategies through Google systems.
Social Media Management
Manage social media presence with consistent content, audience engagement, and data-driven strategies for measurable growth.
Content Design & Marketing
Focused on clear messaging, audience insight, and consistent publishing across digital platforms and campaigns.
Email Marketing
Nurture leads and improve conversions through targeted messaging, automation, and long-term customer relationships.
Paid Advertising
Target the right audience and optimize budget efficiency to increase conversions and deliver consistent business growth.
Search Engine Optimization
Improve search rankings through keyword research, on-page optimization, and high-quality content strategies.
Business Analytics
Turning Google and Meta data into clear insights that improve targeting and drive measurable performance.